₹
Cost of the blank tee + DTF Print (e.g. Merch Factory 240 GSM)
₹
Retail price on your Shopify/Wix store
₹
Average cost to get one sale (Ads, Influencers)
Gross Revenue
₹1,29,900
Total Product Cost
- ₹55,000
Total Shipping (Forward)
- ₹5,100
Total RTO Penalty
- ₹1,800
Marketing Spend
- ₹15,000
Payment Gateway (2%)
- ₹2,598
Net Take-Home
₹50,402
Many Indian creators use basic margin models like (Selling Price - Product Cost), forgetting to accommodate for RTO (Return to Origin) penalties. In India, Cash on Delivery (COD) typically yields a 15-20% RTO rate. Even if you don't pay for the product via Merch Factory's RTO Hold system, you still absorb the forward and reverse shipping costs. This calculator accurately models real-world business scenarios so you can price your luxury streetwear, oversized t-shirts, or hoodies appropriately for profitability.